Livestream shopping with Mine Media: the Kaufhaus Stolz

Whether fashion shows, new openings or other entertainment shows – Kaufhaus Stolz is not only successful with its northern German stores, but is also working its way up in the streaming world. And they have the latest bonding technology in their luggage: the MiNE M4 Mini.

Fashion show, beer tasting and employee recruiting: the livestream of the Kaufhaus Stolz

The Kaufhaus Stolz is fully committed to livestreaming. Throughout the year, there are numerous entertaining live shows on their Facebook channel. There is a beer tasting to kick off the barbecue season, the show “Komm an Board” is streamed to recruit successful employees and numerous kids hijacked the live show, including a water fight, for World Children’s Day. The figureheads of the live shows are the two charismatic presenters Karsten and Hinnerk.

The Kaufhaus’s wish: professional live streams with the right equipment

In order to take the live streams to a new level, those responsible at Kaufhaus Stolz researched the internet and found the Livestream Shop. Until then, their streaming equipment looked like this: employees were walking around the location with up to three smartphones. This not only costs nerves, but also valuable working time.

Two-day video training from the Livestream Shop on livestreams, hardware and MiNE Media

After a brief telephone conversation with our livestream professional Martin Prankl, it was clear that this was not just about selling the Internet Bonding Router M4 Mini. Of course, Livestream Shop’s premium support also includes competent advice from one of our livestream experts. We therefore carried out a detailed video training session with department store Stolz. The content included how to carry out a livestream correctly, the right livestream equipment and how the MiNE Media products work. In total, the training lasted two days.

Premium support: every consultation is individual at Livestream Shop

The department store Stolz relied on the expertise of the Livestream Shop and purchased not only an internet bonding router, but also the appropriate hardware, such as cameras, microphones and tripods. Our employees researched the right products for the department store Stolz and their intended use. Because at Livestream Shop there is no off-the-shelf advice, but each consultation is conducted individually.

Summer tour 2021 with MiNE Media on the German coast

Thanks to the competent training and the intuitive operation of the M4 Mini, the employees were able to start live streaming straight away.

The live streams under the “Summer Tour 2021” format were particularly well received by viewers. Presenters Karsten and Hinnerk traveled to various department store Stolz locations in Mecklenburg-Vorpommern and Schleswig-Holstein.

In the meantime, the northern department store Stolz has already had a number of successful streams. And in addition to their great product offerings, there are sure to be many more live events (hosted via the M4) in the future.

The Kaufhaus Stolz not only received the Internet bonding router from the Livestream Shop, but also a two-day video training course on livestreaming and livestream hardware. We also recommended the right streaming equipment for the department store’s purposes. As a result, Kaufhaus Stolz no longer has to stream with smartphones, but now broadcasts professionally with film cameras and bonding routers.

Are you also considering purchasing a bonding router? Or is an encoder the right choice for your requirements? We also offer in-house or video training courses on all aspects of live streaming and hardware. We will be happy to advise you on this at: 089 4141 453 50

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